Paranormal Activity Scares Its Way to #1!

The ComingSoon.net Box Office Report has been updated with studio estimates for the weekend. Click here for the full box office estimates of the top 12 films and then check back on Monday for the final figures based on actual box office.

With weeks of viral marketing and a promotional campaign driven by social networks like Twitter and Facebook behind it, Oren Eli's Paranormal Activity (Paramount) expanded into just under 2,000 theaters on Friday and successfully took the box office with an estimated $22 million and an astounding cumulative gross of $62.5 million after less than a month in theaters. It's surely going to be considered one of the memorable phenomena of 2009, having cost less than $15,000 to produce, the rights sold to Paramount for roughly $300,000 and then...